I absolutely LOVE this Betty White commercial for Snickers that premiered at the 2010 Superbowl. There are so many spin-offs of this commercial, such as the ones starring Aretha Franklin and Liza Minnelli, that are also very funny. Snickers does a great job trying to appeal to many generations in this advertisement buy using a young cast with one older star. Further, this ad is appealing because it has a relatable message: you are not "you" when you're hungry! Everyone has had that moment at least once in their life where you act or say something out of character because you have low blood sugar. Snickers has found a cure for this: eat their candy! I think this is very smart and well-thought out advertising by Snickers. Hopefully they will come up with another neat concept soon because these commercials are getting repetitive after being on the air for two years.
Sunday, October 14, 2012
Snickers
I absolutely LOVE this Betty White commercial for Snickers that premiered at the 2010 Superbowl. There are so many spin-offs of this commercial, such as the ones starring Aretha Franklin and Liza Minnelli, that are also very funny. Snickers does a great job trying to appeal to many generations in this advertisement buy using a young cast with one older star. Further, this ad is appealing because it has a relatable message: you are not "you" when you're hungry! Everyone has had that moment at least once in their life where you act or say something out of character because you have low blood sugar. Snickers has found a cure for this: eat their candy! I think this is very smart and well-thought out advertising by Snickers. Hopefully they will come up with another neat concept soon because these commercials are getting repetitive after being on the air for two years.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment