I find it interesting that these sports drink companies - such as 5-Hour Energy and Monster Energy drink - are claiming that they are not advertising to teenagers or kids. Then who are they selling to? Our grandparents? I highly doubt that the majority of energy-drink consumers are older than 30.
The article states: "the Food and Drug Administration received reports of 18 deaths in recent years in which energy drinks may have played a role..."
Personally, I know a friend who had to go to the hospital after an increased irregular heart rate due to drinking Red Bull.
Teenagers and young adults - college kids, young professionals, and partiers - are the ones who drink these drinks. And I think it is irresponsible to claim that they are not advertising to these people, especially when their products may cause death.
Maybe, I'll start to believe them the next time I see an 80 year old drinking Monster.
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